ARPECA is a boutique shipyard based in Viareggio, one of the world's most respected yachting destinations, specializing in high-end yacht refitting and maintenance. The new visual identity reflects its positioning: not a mass-market operation, but a trusted partner for those who know the difference. Deep navy and a decisive red anchor the brand in maritime heritage, while a strong typographic approach translates ARPECA's boutique character into a coherent, timeless visual language.